MyShubhLife Strengthens its Corporate Wellness Programme ‘Shubh Saathi’ by bringing the Entire Financial Ecosystem On A Single Platform


MyShubhLife, India’s next-gen digital lending and savings platform strengthens its financial support ecosystem by adding new services to its Corporate Wellness Programme ‘Shubh Saathi’ for employees of its partner firms, those falling into the income bracket of Rs. 1.5 lacs to Rs. 4 lacs per annum. Under their program, MyShubhLife has extended the already existing services to the likes of insurance, loans, facilitating preparation of a credit score, mutual fund SIPs, e-gold, e-tax filing and bill payments.

MyShubhLife with its flagship gold membership program ‘Shubh Saathi’ has not only eliminated process friction but also credit fiction, which is one of the many grounding problems existing in financial service institutions. This was made possible with the help of the android app that provides all facilities including interaction through six different languages such as Kannada, Telugu, Tamil, Hindi, Marathi and English. The recent addition of Integrated Bill Payment is an ode to the further development of existing financial services for the next half billion.

Founder & CEO, Monish Anand, added, “Our goal, to create financial wellness for the next half billion aligns with that of human resource managers and business leaders – to create wellness programs for their blue / gray collared employees. Shubh Saathi, is a curated Employee Wellness Program for employees of our partner companies with an easy way to implement using simple tech integration. We offer 100% product customization based on feedback from HR managers and listening to our customers from over 600+ partner companies”

“Our customers require credit for expenses arising from various non-discretionary reasons. As people living in a world of means; we all have the same needs. The people with access to formal credit are in search of convenience whereas our customers are in search of formal credit. As no product is ‘one size fits all’; Shubh Saathi offers Small ticket loans (Chota Loan), Big ticket Personal Loans, Earned Wage Access, sachet size insurance, affordable investment options of SIPs and E Gold (from as low as Rs.100), easy bill payments, E filing taxes, etc. specially designed to address the growing need for access to affordable financial products. Showing no digital divide, MyShubhLife follows the philosophy of Touch & Tech. Today, getting access to good schools, timely medical care, ability to pay rent, etc has become more and more possible for the workforce due to Shubh Saathi.” he further adds.

MyShubhLife’s partners can build an effective financial wellness programme digitally, using a good mix of products and help create a sense of financial freedom in their employees to help live up to their full potential.

MyShubhLife (earlier known as Shubh Loans) is a Digital Financial Services Platform built by a strong team of seasoned bankers, technologists and data science experts, who believe everyone deserves a chance to attain financial freedom. Very recently, MyShubhLife raised Series B funding of Rs. 100cr from Gojo partners.

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